DIGITAL MARKETING ASSESSMENT
TWITTER
COPY
LOVER DAYS - new single out now 🥰
About that someone that makes everyday feel like the day you first met. So go find that someone and vibe together.
Listen: bit.ly/loverdays
❤️🥰
Thank you for the love 🥺
THAT MEANS SO MUCH. TY
Thanks for your kind words!
Aww thank you [fan name]!! Look forward to seeing you there!
I appreciate that, thank you ❤️
unlucky? official music video is out at midnight guys!?! so psyched for you all to come along this journey with me. trust me, this one is worth the wait <33
let's rage - https://bit.ly/unluckyofficial
thank uuuu means the world to me 🖤
thank you for the love and support <3
i have the best family, thank u
Merry Christmas and much love to you and your families! 🎄🎉 I hope this day is full of love and peace for you all. Be blessed!!
Charlie ❤️🌟
So excited for this season as well! Be blessed! 🎄
Merry Christmas [fan name]! What are y’all doing to celebrate?
Thank you [fan name]! Merry Christmas to you and your family as well 🎁
RELEASES + TOUR ANNOUNCEMENT
Spotify Presave Contest
Pre-save campaign leading into the album release, including a contest with a merch prize pack incentive
Social Media Ad Campaign
Ad campaigns targeting existing fans and related artists on Instagram, Spotify, TikTok, etc. driving to increase brand awareness and pre-saves
Instagram + Snapchat Filter
Custom filter to use on Instagram and Snapchat to match album aesthetic for promotion
Eventbrite Listing
Announce the stand-up tour through Eventbrite listings and similar platforms
Paid Media
Advertise the tour to current and potential fans on social media including boosting the Facebook events in respective cities
Digital Assets
Design digital assets for Mike to use to announce the tour and for fans to use to promote the tour
DIGITAL ASSET
DESIGN
